I, for one, would not mind seeing a few digital billboards pop up around Lincoln. They are more efficient for the billboard companies, they are more effective for advertisers, and, once the initial "oooh, ahhhh" factor wears off, they won't be any more or less of an eyesore than current billboards. My only potential concern is excessive light output, but I'm sure there is model legislation around the country we can mimic to take care of that issue.
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See what your friends and neighbors have to say about this.
The change in the zoning ordinance includes limits on output levels.
I manage a barracude spam filter at work 😉
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